Thursday, August 14, 2014

Another Moment that Flashes into Nowhere

Rothman, Schekman, Sudhof and Kardashian. Show of hands. How many know anything about the first three? More specifically, how many know that the trio, two Americans and one German were awarded the Nobel Prize for Medicine last October for their work in “solving the mystery in how the cell organizes its transport system” (i.e., when and where to deliver the molecules the cells produce)?

The fourth name is famous for being famous which is only possible at this moment in our cultural evolution because of the convergence of technology and emergence of a level of self-abnegation and empty lives heretofore unknown to our species.  And now she’s adding author to her resume.

I actually read through the story looking for the redemptive angle of “a share of the proceeds” (the book is $19.95 a pop) will go to ….insert a charity name here (and not Botox for Buttocks, though that is kinda  catchy especially if we place Bimbos after for). Nope, not happening. If the dying children around the world want help, let them write their own damn selfie book.

We are why these things happen, dear Brutus. We eat this pap, rhymes with crap, up with a spoon and clamor for more. And don’t think this tome won’t be at the top of the N. Y. Times Bestseller List next April when it’s published.

So order today if you want to get behind in your reading (didja see what I did there?), operators are standing by. Send your cash or money order by midnight and we’ll get it even faster.    

-bill kenny 

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